Web Analytics

at  in  Delhi NCR, India | Posted on 16 September, 2015
Apply Mock Interview Refer
Job Description

The role will have the following key responsibilities:

  • Majorly responsible for website, mobile site and app conversion 
  • Analytically identify the areas of improvements in terms of site performance and conversion and deliver a better user experience 
  • Coordinate with multiple 3rd parties to get the best out of their product services for the company, services from these 3rd parties include search, personalization, conversion consulting, web analytics tools/services etc 
  • Shall be responsible for complete web analytics, using google analytics and omniture 
  • Shall be responsible for testing various ideas and coming up with best solution/design using various analytical tools like optimizely, crazy egg etc
  • Responsible for site features and their performance and improvements 
  • Building, developing and grooming analytics talent and teams. 
  • Using data and building reporting model for web & mobile analytics which will drive the company decisions 
  • Ability to solve complex issues to achieve objectives and deliver results on multiple projects in a complex, fast-moving environment. Strong business management and analysis skills 
  • Strong strategy, analytical, and communication skills. Contagious can-do attitude and self-sufficient work style 

Person's Specifications:

  • Ideal candidate should have 5-9 years industry experience and atleast 1 year experience in product/analytics management. 
  • Educational Specifications : B.E/B.Tech/MBA(IIMs/IITs/NITs) 

Technical Skills :

  • Must have experience in Web analytics tools like GA, Omniture, optimizely etc. 
  • Experience in SQL, Tableau etc is an advantage. 
  • Proficiency with presentations and MS Office will be a plus too 
  • Over obsessive understanding of the user on the internet. 
  • Power user of internet & web 2.o platforms. 
  • Ideally should have worked in startup environment 
  • Hands on ability to execute independently. 
  • Should understand building of products in an internet space 
  • Should have sense for growing the product & also a business sense.

Not disclosed


Not mentioned

About Company

Lenskart is India’s fastest growing optical business. The company was co-founded in 2010 by Peyush Bansal, Amit Chaudhary & Sumeet Kapahi to provide Vision to India. 1/3rd of India’s population today needs vision correction and only 25% of those in need wear specs. Lenskart was founded in 2010 with a vision to solve this problem of eye wear and be the Numero Uno eyewear provider in India. With technology integration into the eyewear vertical, and keeping a deep focus on consumer happiness, Lenskart has grown more than 200% Year on Year in the last 2 years to be among the top 3 Optical Retail businesses of India today. With a 600 people team and revenues of slightly over 100 Cr, the company is continuing to grow 15% MOM and changing the landscape of Indian eyewear with its very unique services and products Majority of Lenskart eye-frames and prescription lenses are designed in-house and come to consumer directly from manufacturing to retail.




Know more about
Popular Skills
C# MVC Web API HTML CSS JQuery Javascript SEO SQL PHP XML ASP.NET Unix Java Oracle PL/SQL C MySQL C++ Android Application Development IT Business development activities Marketing communications Networking Core Java Testing Wordpress AngularJs Photoshop Illustrator Magento Linux ManualTesting HTML5 CSS ajax css3 JDA Android SAP Basis Marketing and Publicity Social Media Marketing and Branding Content Writer business develpment marketing sales CRM SAP ABAP Sales Management and Effectiveness Digital Marketing Business Development SAP SD Excellent Communication Skills Node.Js php with Mysql business analysis C#.Net Lead Generation R good communication skill Json iOS Willing to work in rotataional Shifts account Market Research Good Communication Skills creative writer Content Development technical writing HTTP IT Sales Channel Sales bidding Social Media Marketing Campaigns content development SQL Nagios Apache DNS Basic competencies: - Fluency in English– written and oral -