Notifications

Manager - Paid Marketing Expert - Google & Facebook At Olacabs

at  in  Bangalore, India | Posted on 11 July, 2015
Apply Mock Interview Refer
48  Views
Job Description

Job Description :

As a paid marketing manager you will be responsible for performance marketing campaigns on Facebook & Google adwords. If you are ROI driven, a tracking nazi and a data superman, you are perfect for the role.
You will help create and also execute strategy for new user acquisition and also returning user engagement on Google & Facebook. You should have in-depth knowledge of Adwords and be a hands-on marketer having run search as well as display campaigns including A/B testing ads. Along with running the accounts you will also contribute to our overall growth strategy nationally as well as at a city level marketing strategy.
Additionally if you have excellent reasoning and data analysis skills then you would be a person of interest. Having a good grasp of English and a thorough understanding of web based businesses and knowledge of MS excel would be a plus.

Experience Needed :  1 - 2 years.

ROLE & RESPONSIBILITY:

  • Execute marketing campaigns through SEM and Google Display.
  • Optimizing the 2 channels to deliver the best ROI while ensuring targets are met.
  • Ensure process improvements pro-actively and improve operational efficiency.
  • Periodic reporting to management on performance of campaigns.
  • Gathering insights into campaigns and consumer behavior and implementing the learnings
  • Partner with marketing managers to ensure that different campaigns are being executed.
  • Developing and executing new and innovative strategies for customer acquisition.
  • Continuous experiment and run A/B Testing on campaigns, messaging and targeting to improve ROI.
Salary

Not disclosed

Experience

Not mentioned

Popular Skills
C# MVC Web API HTML CSS JQuery Javascript SEO SQL PHP XML ASP.NET Unix Java Oracle PL/SQL C MySQL C++ Android Application Development IT Business development activities Marketing communications Networking Core Java Testing Wordpress AngularJs Photoshop Illustrator Magento Linux ManualTesting HTML5 CSS ajax css3 JDA Android SAP Basis Marketing and Publicity Social Media Marketing and Branding Content Writer business develpment marketing sales CRM SAP ABAP Sales Management and Effectiveness Digital Marketing Business Development SAP SD Excellent Communication Skills Node.Js php with Mysql business analysis C#.Net Lead Generation R good communication skill Json iOS Willing to work in rotataional Shifts account Market Research Good Communication Skills creative writer Content Development technical writing HTTP IT Sales Channel Sales bidding Social Media Marketing Campaigns content development SQL Nagios Apache DNS Basic competencies: - Fluency in English– written and oral -